16 posts / 0 new
Last post
Pride for Red D...


Pride for Red D...

I was doing some reaserch for my socially responsible investment club, when I came across Chip Wilson(the creator of Lululemon), when i came across this [url=]article[/url].
Bluntly, it's sexist, and he engages in a series of blame the victim and assumptions about "women behaving like men".

martin dufresne

Seems like a textbook case of seat-of-the-pants antifeminist godawful pseudo-sociology.
PLEASE don't invest in this "lemon"... [img]wink.gif" border="0[/img]


Wow. Where was this guy when they were handing out tenured positions in all the women's studies departments? Clearly, he's a real scholar on gender issues! [img]biggrin.gif" border="0[/img]



Ultimately, lululemon was formed because female education levels, breast cancer, yoga/athletics and the desire to dress feminine came together all at one time.

[img]confused.gif" border="0[/img]

All these forces struck at one time and [i]bang [/i]we get $150.00 workout pants?

[img]confused.gif" border="0[/img]

Pride for Red D...

[img]biggrin.gif" border="0[/img] LOL ! You're all bang on.

It does seem though like another case of the equivalent of "greenwashing"- when a company looks more progressive in a certain area or all over than in reality- sort of like American Apparel was initially. What's positive about this I think is that it means that at least there's some sort of awareness out there among corporations. If we do buy, we can always keep them in line by tabling resolutions at stock meetings [img]smile.gif" border="0[/img] .


Chip Wilson has always been a bit of a kook so this little screed doesn't really surprise me. Remember when he joked about being pro-child labour?

Oh yeah, and naming the company 'lululemon' because it was "funny" to watch Asians try to say the name?

[ 03 December 2007: Message edited by: ghoris ]


I have trouble understanding what all the fuss is about. Maybe it's because I don't work out on a regular basis, but I was at a friend's new house the other day. She had just bought her first home (at just 24) and as she was giving us the tour, she got sidetracked by a bag of Lululemon gear, and I swear she spent more time gushing over her workout duds than her new home! Maybe it also has something to do with the fact that I can't part with $150 that easily! But now thanks to this thread I can at least back up my confusion with some reasoning behind avoiding lululemon!


I was disappointed that the whole [url= fiasco[/url] (when it came out that their seaweed line of clothing promoted for its healing effects didn't really contain seaweed) didn't hurt them more than it did. Lululemon fans appear to be a loyal group.

After reading the founder's personal sociological treatise above ( [img]eek.gif" border="0[/img] [img]confused.gif" border="0[/img] ) , it no longer surprises me that his response was so blase when questioned about the missing seaweed in Lululemon's clothing.


When told about the findings, Lululemon’s founder said he could not dispute them.

“If you actually put it on and wear it, it is different from cotton,” said Dennis Wilson, Lululemon’s founder, chief product designer and board chairman. “That’s my only test of it,” said Mr. Wilson, known as Chip.

He must exist on his own gross generalizing plane, where Super Girls and Power Women and seaweed fibers abound!

[ 03 December 2007: Message edited by: M.Gregus ]

Pride for Red D...
Catchfire Catchfire's picture


who is john galt?

You might be wondering why a company that makes yoga clothing has chosen a legendary literary character’s name to adorn the side of our bags. lululemon’s founder, Chip Wilson, first read this book when he was eighteen years old working away from home. Only later, looking back, did he realize the impact the book’s ideology had on his quest to elevate the world from mediocrity to greatness (it is not coincidental that this is lululemon’s company vision).

"Legendary literary character"? The kids, they have a word for this: it's "lol"



There should be a big hole in the bag to represent John Galt's speech, 100 pages of boring tripe that many readers of "Atlas Shrugged" tend to skip over.


Like the hell sermon in Portrait of the Artist, I've never read more that the first few pages of the tedious rant by Ayn Rand's character John Galt. 


Came across a great quote from Paul Krugman


"There are two novels that can change a bookish fourteen-year old's life: The Lord of the Rings and Atlas Shrugged. One is a childish fantasy that often engenders a lifelong obsession with its unbelievable heroes, leading to an emotionally stunted, socially crippled adulthood, unable to deal with the real world. The other, of course, involves orcs."

Catchfire Catchfire's picture

Omg, Rebecca West--when I've had to teach that book I recommend that my students skip that part. It helps them from throwing the book away altogether. God, is it awful.

And that is a great quote, NRK.

lululemon=Vancouver's American Apparel...

I wish I could find a cached version of PfRD's link in the OP--it sounds like comedy gold.

M. Spector M. Spector's picture