Getting the word out online takes more than a strong campaign. It means creating something entertaining, catchy, relatable and succinct. Going viral means that a video, a recording, a blog, a hashtag, a facebook group or an image has become so popular online that it enters the everyday conscientiousness of the masses. For example, videos of demonstrators holding flash mobs can go viral and be reported on by news outlets. Not only does a video like that show that a lot of people are active and interested in the issue, it's entertaining. This guide will cover:
Design
Building hype
Starting over
Design
