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Heartwarming video: Little girl rails against pink stuff -- and gender stereotyping

A little girl questions why girls are encouraged to want and buy "all this pink stuff."

MailChimp

MailChimp is an email marketing service that allows users to publish their own email campaigns. Further, MailChimp allows users to share their personalized campaigns via social media channels.

Those who use MailChimp's Forever Free Plan are able to send 12,000 emails a month, to a list of up to 2,000 subscribers, at no cost. 

http://mailchimp.com/

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Culture jamming

Numerous consumer social movements have utilized the practice of culture jamming to undermine mainstream cultural institutions -- including that of corporate advertising.

The imitation of advertisements and modification of logos are popular tactics used by jammers to disrupt the intended message of marketers. In light of this, culture jamming is sometimes mistaken for vandalism.

The term ‘culture jamming’ was first coined in 1984 by San Francisco-based collage band Negativland.

http://en.wikipedia.org/wiki/Culture_jamming

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Social Economy Centre 2010-2011 Workshop Series

Jan 28 2011 - 9:30am
Jan 28 2011 - 4:00pm

Location

Ontario Institute for Studies in Education
252 Bloor Street West Room 5-240
Toronto
Canada
43° 40' 4.854" N, 79° 23' 54.0816" W

Come to a day of workshops on marketing in non-profit and other social purpose organizations. Speakers include Sharon Wood and Trish Krauss of The Belmont Group.

Participants will learn how to apply marketing concepts to challenges facing their own organizations, and will explore branding, social marketing, volunteer recruitment and resource development in social purpose organizations.

Refreshments, coffee, and tea will be offered.

The event is $140 plus HST. Each additional participant from the same organization will receive a $15 discount, as will those who register for more than one workshop. Student rate available.

Contact name: 
Lisa White
Contact email: 
J. Maureen Henderson

The myth of Gen Y homogeneity

| May 5, 2010
Redeye

What's wrong with the Red campaign

November 3, 2009
| Ben Davis says shopping and giving to charity aren't a good mix. Davis is the creator of the world's first open-source brand.

11:41 minutes (10.71 MB)

Don't take transit, buy a car!

| July 14, 2009
Needs No Introduction

Congress of the Humanities 2009: Why Obama's marketing worked so well

May 28, 2009
| What made Obama's campaign marketing work so well? Dr. Jeffrey MacLeod presents research at the 2009 Congress of the Humanities.

10:23 minutes (11.91 MB)
Needs No Introduction

Congress of the Humanities 2009: Alex Marland on marketing and Canada's Political Parties

May 28, 2009
| Are Canada's political parties selling their image, or changing their image to suit you? Professor Alex Marland looks at the last two election to answer that question.

24:06 minutes (22.09 MB)

Stephen Thomas: Confessions of a Junk Mail Man

Apr 29 2009 - 7:30pm
Apr 29 2009 - 10:30pm

Location

7 Winchester Street Upper Level
Toronto, ON M4X 1A6
Canada
Phone: 416.894.8325
43° 39' 55.296" N, 79° 22' 15.1464" W

Enemy. Vision. Hero. Recipient. These are the 4 pillars of any good fundraising appeal. Stephen Thomas will explain how he's used them to raise over $100,000,000 for good causes.

This is a unique opportunity to talk about the marketing side of fundraising with one of Canada's foremost social marketers, in a small social setting that is unlike typical lectures.

Space is limited, so please RSVP!

$25 (students $20)

Coffe, tea and refreshments will be served

Contact name: 
June Cassie
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