Unbeknownst to most Canadians, cable companies and local community groups have been wrestling for control over community channel assets: the community groups want space on the TV dial and production resources; the cable companies want to call the shots, control the programming, and move their community channels in the direction of commercial television. Approximately $80 million collected annually from Canadians and earmarked for community programming, is at stake.
Meanwhile, the digital revolution is transforming citizens into media producers and every home computer into a virtual television station. In such a radically altered media environment, the question remains: what will community TV be in the 21st century?
Community media 2.0