About Face

Particularly during a popular time for eating disorder awareness campaigns, it’s important to talk about the tools and resources available to address the issues of low self-esteem and self-worth as they relate to messages about beauty and being thin.

 

About Face is a great site committed to educating women and young girls about the impact of media and societal messaging. Their campaign focuses on preparing females to resist the dangerous message that beauty is only skin deep, and it's only yours if your body is perfect.

 

The name of the movement is a play on the idea of doing an about face, defined as “a reversal of direction, attitude, behaviour or point of view.” About Face wants to reverse the ideal of “thin” as morally and physically superior, and in doing so free women and Western society in general from some of the external pressures that might contribute to high levels of eating disorders, depression, and body image issues.

 

There are a couple really interesting parts to the website (and campaign):

 

  1. A Gallery of Offenders profiling industries, societal figures and movements pushing problematic messages
  2. A Gallery of Winners detailing campaigns, people, and aspects of pop culture focused on empowering women and sharing the ideal of strong, capable, intelligent women
  3. Resources to educate yourself and others about the issues of body image and the media
  4. Ideas for action, including making your opinions known to companies perpetuating harmful stereotypes and tips for supporting friends, daughters, and students

Thank you for reading this story…

More people are reading rabble.ca than ever and unlike many news organizations, we have never put up a paywall – at rabble we’ve always believed in making our reporting and analysis free to all, while striving to make it sustainable as well. Media isn’t free to produce. rabble’s total budget is likely less than what big corporate media spend on photocopying (we kid you not!) and we do not have any major foundation, sponsor or angel investor. Our main supporters are people and organizations -- like you. This is why we need your help. You are what keep us sustainable.

rabble.ca has staked its existence on you. We live or die on community support -- your support! We get hundreds of thousands of visitors and we believe in them. We believe in you. We believe people will put in what they can for the greater good. We call that sustainable.

So what is the easy answer for us? Depend on a community of visitors who care passionately about media that amplifies the voices of people struggling for change and justice. It really is that simple. When the people who visit rabble care enough to contribute a bit then it works for everyone.

And so we’re asking you if you could make a donation, right now, to help us carry forward on our mission. Make a donation today.

Comments

We welcome your comments! rabble.ca embraces a pro-human rights, pro-feminist, anti-racist, queer-positive, anti-imperialist and pro-labour stance, and encourages discussions which develop progressive thought. Our full comment policy can be found here. Learn more about Disqus on rabble.ca and your privacy here. Please keep in mind:

Do

  • Tell the truth and avoid rumours.
  • Add context and background.
  • Report typos and logical fallacies.
  • Be respectful.
  • Respect copyright - link to articles.
  • Stay focused. Bring in-depth commentary to our discussion forum, babble.

Don't

  • Use oppressive/offensive language.
  • Libel or defame.
  • Bully or troll.
  • Post spam.
  • Engage trolls. Flag suspect activity instead.