On social media like Facebook, algorithms largely guarantee that users will only see content from pages or groups that already agree with them, but it’s voters who support the Harper government that need to be reached with urgent messages and questions. So the idea is to stop preaching to our choir and start reaching out to other ones to engage in respectful dialogue on issues.
Reach Across the Aisle Day is a facebook page is based on the idea of following and posting to social media pages where Conservatives gather en masse, in an effort to get more Conservative supporters to glimpse what they are voting for.