This Secret Underground Guide to Social Media for (large) Organizations is meant to help you answer questions like: 1) How do you convince your boss to even experiment with social media? etc.
This Secret Underground Guide to Social Media for (large) Organizations is meant to help you answer questions like: 1) How do you convince your boss to even experiment with social media? 2) Doesn’t it mean a lot of extra work? 3) Isn’t this sort of stuff blocked by our organizational policies?
It was written by a federal government guy but many of the principles apply to any organization.
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