The Société des alcools du Québec (SAQ) is set to begin its testing of deliveries through UberEats later this month. As the beginning of testing looms, the union representing SAQ workers are denouncing the decision to entrust home deliveries to an American multinational corporation.
Workers are calling on the Quebec Minister of Finance, Éric Girard, to intervene immediately. The union said they want to see the contract with UberEats replaced with an 100 per cent Quebec delivery model. This model would be operated by the workers already employed by the SAQ.
In a press release, the SAQ said this new project will test whether convenience deliveries will meet consumers’ expectations of convenience, rapidity and simplicity. The new pilot project will allow 150 alcohol products to be available for delivery. The SAQ said drivers who will make these deliveries will also be rigorously selected and trained.
The Syndicat des travailleuses et travailleurs de la SAQ (STTSAQ-CUPE 3535), is calling for the government of Quebec to cancel the contract with UberEats because it puts money into the pockets of an American company rather than adding profits into the public coffers of Quebec.
“By choosing Uber Eats, the SAQ is favouring the American economy at the expense of Quebec’s,” STTSAQ president Danick Soucy said.
This new pilot project with UberEats is coming at a time when Canadian sentiment towards the U.S. has soured. Polling done by Nanos Research shows that Donald Trump and Canada-U.S. relations remain the second highest concern for Canadians.
Data from the Angus Reid Institute also shows that approval of Mark Carney has reached its highest level after his speech at the World Economic Forum in Davos, Switzerland. The Angus Reid Institute said this could perhaps be attributed to his more defiant tone towards U.S. policies.
Partnering with an American multinational as the Canadian economy loses jobs amid Donald Trump’s tariffs on Canadian goods has sparked anger among SAQ workers. Workers say they could have been part of the new pilot project, rather than seeing the crown corporation partner with a private, American business.
“Our distribution centres are now open on weekends to offer a modernized service. Delivering alcohol is a social responsibility, and we can do it,” Soucy said. “We are already delivering to SAQ branches and restaurants.”
The STTSAQ has also highlighted public health concerns related to this new pilot project. Alcohol sellers must check age requirements and assess a customer’s level of intoxication. The delivery of these products must also see these rules followed.
“The priority should be what is most profitable for Quebec and what best ensures Quebecers’ safety,” Soucy said. “That is the SAQ’s responsibility.”


