Embracing Twitter from the top down

Viigo President and CEO Mark Ruddock talks to rabbletv’s Wayne MacPhail about how he uses Twitter to keep track of his company’s social media shadow, stay on top of competitors and connect with his customers. rabbletv caught up with him at the Social Media Summit in Toronto, April 29, 2009 put on by the Advanced Learning Institute.

Tor Sandberg

Tor Sandberg

Tor Sandberg is the program director for rabbletv. When Tor was 8 years old, the two schoolyard bullies, Allen and Roger, made up a mean little ditty about him. “Let’s tear Tor in the Northwest...