This Campaign Planning Handbook from the Toronto and York Region Labour Council has some great tips for activists looking to conduct a successful campaign.

The handbook emphasizes the role of power – how activists must harness and utilize their power appropriately and confidently in order to change the rules of society.

The guide is divided into relatable steps for every planning process: getting ready, planning, and implementing. Here’s some of what you can expect from the handbook:

-Setting campaign goals

-Executing meaningful evaluations

-Planning initiatives

-Identifying allies and opponents

-Communication tips


-Tips to use during the implementation process

-Planning for the future at each stage of the campaign